Pizza in the Lounge
Food & Beverage Visual Identity
Food & Beverage Visual Identity
Pizza in the Lounge is a daily pizza feature in Local Lounge, a bar and restaurant within BOND|ST Event Centre. This series highlights the restaurants' high-quality, ingredient-focused approach to artisan pizza, with rotating specials and limited-time offerings.
The branding for Pizza in the Lounge is designed to stand out on social media and within the venue. Using Local Lounge's signature typography, the fonts uplift this project's playful, relaxed mood. Inspired by the checkered pattern from The Local Lounge's pizza boxes, the visuals combine the classic type with a warm, moody colour palette, creating a cohesive and distinctive look. Custom illustrations capture the chefs' personalities, while animated story elements add energy and catch viewers' attention, making each post dynamic and engaging.
Credits
Designer: Jennifer Sutherland
Client: BOND|ST Event Centre
Photography: Cullen Smith, Jen Sutherland
Designer: Jennifer Sutherland
Client: BOND|ST Event Centre
Photography: Cullen Smith, Jen Sutherland